Solution : Berry & co., a luxury-themed cafe, approached us for branding and identity creation. Launching the cafe, we initiated a social media awareness campaign with minimal yet elite designs. The organic branding and identity campaign led to significant growth on social media. The social media handle was divided into two phases. Pre-Launch and Post-Launch. During the pre-launch phase we discussed and talked about hints, such as giving an anticipation among our selected audience. Post-launch we engaged with the local audience by leveraging the word of mouth marketing strategy.
