Problem : Lack of Brand Presence and Less number of leads with increased CPL
Solution : Scholab Overseas Education witnessed a 75% reduction in Cost Per Lead (CPL). The client presented a challenge to generate leads at a significantly lower cost, targeting a CPL range of 150 to 230 INR. Specializing in overseas education, our meticulous planning, precise targeting, and compelling creatives led to a successful social media presence. Ultimately, we achieved a CPL of 60. We optimized the ADs and Conversion Rate by 74.53% and the lead cost was brought down to 50 to 70 INR/Lead.
